Geography and Regional Planning

Geography and Regional Planning

Designing a local-regional model for formulating industrial development strategies with a crowdsourcing approach in the automotive industry

Authors
Saied AhmadiKia 1
Mahmood Mohammadi 2
ali Rezaeian 3
1 PhD student in Industrial Strategy Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran
2 Assistant Professor, Department of Industrial Management, Central Tehran Branch, Islamic Azad University, Tehran, Iran
3 Professor, Department of Industrial Management, Islamic Azad University, Central Branch of Tehran, Iran.
10.22034/jgeoq.2025.389220.4030
Abstract
The purpose of the current research is to design a local-regional model for developing industrial development strategies with crowdsourcing approach in the automotive industry. This research is among the qualitative researches and during it, in order to describe deeply and richly, from the point of view of experts in the field of strategic management and senior managers of the automotive industry, and to present a model for developing industrial strategies with a crowdsourcing approach in the automotive industry, from the Data theory based on "Strauss and Korben" was used. These professors were selected by purposeful and snowball sampling. Sampling continued until theoretical saturation was achieved in the data collection process. The theoretical saturation of the data was obtained after interviewing 15 experts and university professors. criteria for entering the research interview; Being a faculty member, writing in the field of research and having more than ten years of experience. The findings showed that "developing industrial strategies with a crowdsourcing approach" as a central category based on the basic conditions of "customer acceptance, ability measurement and motivation" and through information intelligence strategies and cost reduction and considering resources Experienced human and financial resources (as a model field) are realized and lead to value creation and adoption of strategy
Keywords
Strategy adoption
crowdsourcing
automotive industry
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