جغرافیا و برنامه ریزی منطقه‌ای

جغرافیا و برنامه ریزی منطقه‌ای

شناسایی مولفه های پیشایند (یا موثر بر) الگوی بین المللی سازی کسب و کارهای کوچک و متوسط با فناوری بالا

نوع مقاله : مقاله های برگرفته از رساله و پایان نامه

نویسندگان
1 استاد، دانشکده کارآفرینی، دانشگاه تهران، تهران، ایران.
2 دانشجوی دکتری، دانشکده کارآفرینی، دانشگاه تهران.
10.22034/jgeoq.2024.234973.2551
چکیده
کشورهای توسعه یافته و در حال توسعه همگی بر اهمیت کسب و کارهای کوچک و متوسط برای رشد و توسعه اقتصادی صحه گذاشته اند. با توجه به اهمیت بالای کسب و کارهای کوچک و متوسط برای رشد اقتصادی کشورها، در دنیای رقابتی امروز، بین المللی شدن این صنایع امری اجتناب ناپذیر به نظر می رسد. هدف اصلی این پژوهش شناسایی مولفه‌های پیشایند الگوی بین المللی سازی کسب و کارهای کوچک و متوسط با فناوری بالامی باشد. روش پژوهش از لحاظ نحوه گردآوری داده ها، از نوع توصیفی پیمایشی به شمار می آید. از بین روشهای تحقیق پیمایشی (مقطعی، طولی و دلفی)، به دلیل اینکه گردآوری داده ها درباره متغیرها، یکبار و در یک مقطع زمانی خاص صورت گرفته، تحقیق از نوع پیمایشی مقطعی می باشد. در تحقیق حاضر، جهت شناسایی مولفه های پژوهش از داده های کیفی حاصل از مصاحبه نیمه ساختار یافته با خبرگان صنعت و دانشگاه و برای تحلیل محتوای تحقیق از کد گذاری با نرم افزار MAXQDA (مکس کیودا) استفاده شد. نمونه‌گیری تحقیق، هدفمند – گلوله برفی بوده است. یافته ها حاکی از این بوده که مولفه های شناسایی شده شامل: شبکه سازی،رقابت همکارانه، منابع، جهت گیری استراتژیک، مزیت قیمت، مزیت هوش بازار و بازاریابی، مزیت فناوری/محصول، عوامل محیطی، دارایی‌ها می باشد.
کلیدواژه‌ها

عنوان مقاله English

Identifying the components that precede (or affect) the pattern of internationalization of small and medium businesses with high technology

نویسندگان English

Mehran Rezvani 1
Raheleh Afrasiabi 2
Ali Mobini 1
1 Professor, Faculty of Entrepreneurship, University of Tehran, Tehran, Iran.
2 PhD student, Faculty of Entrepreneurship, University of Tehran.
چکیده English

Developed and developing countries have all emphasized the importance of small and medium businesses for economic growth and development. Considering the high importance of small and medium businesses for the economic growth of countries, in today's competitive world, the internationalization of these industries seems inevitable. The main goal of this research is to identify the precursor components of the internationalization model of small and medium businesses with high technology. In terms of data collection, the research method is a descriptive survey. Among the survey research methods (cross-sectional, longitudinal and Delphi), because the data collection about the variables was done once and at a specific point in time, the research is a cross-sectional survey type. In this research, qualitative data from semi-structured interviews with industry and university experts were used to identify the research components, and coding with MAXQDA software was used to analyze the content of the research. The research sampling was purposive – snowball. The findings indicated that the identified components include: networking, cooperative competition, resources, strategic orientation, price advantage, market and marketing intelligence advantage, technology/product advantage, environmental factors, assets.

کلیدواژه‌ها English

Internationalization model
small and medium companies
high technology
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